ProForm (http://www.proform.com/) is another brand owned by the giant fitness manufacturer Icon Health and Fitness, who also owns NordicTrack, Healthrider, FreeMotion, Reebok, Image, Weider, Weslo, Epic, Gold's Gym and the iFIT workout technology.
At the beginning, ProForm sold only treadmills. A few years later, they added to their catalog ellipticals, incline trainers, exercise bikes and strength equipment, all residential products.
ProForm treadmills are not the best and they are not all built to be used intensively, but they cheap (most products cost less than $1,000). They compete with Horizon, but people like them more because they also feature the iFIT LIVE technology.
The starting price for a new machine is $600 and you get a good warranty in the package.
In general, all Icon Fitness treadmills come with many workouts, ProForm included. Additionally, you have the option to use the iFIT compatibility, which gives access to more preset workouts that can also be personalized.
Folding Option with Easy Lift Assist:
All new models have the folding option with Easy Lift Assist, which makes folding much easier now than it was 3 years ago. Now the folding can be done by one person. Three years ago 2 people were needed.
You now receive a better warranty for parts and labor. For some models, you get up to 5 years for parts and 2 years for labor. The minimum you receive is 1 year for parts&labor, and this applies for the $600 treadmills.
Not for Heavy Running:
Most ProForm treadmills have the advantage to be quite affordable, but it comes with some loss in product quality. A $600 product will not keep up with heavy running, but, at the same time, it can easily support light jogging. The top range (above $1200-$1500) is appropriate for runners, although we do not recommend them for ultra running sessions.
If you are interested in this brand, it means you do not have or you do not want to spend a lot of money on a cardio machine. Do not worry, your decision is correct. ProForm does not make the best machines in the world, but for sure they have the best economy treadmills you can find.
If you have a larger budget to spend (over $1500), your options broaden as there are stronger competitors to consider.